This week, managers who order job ads through a Transworld hiring request portal can add ZipRecruiter to any job with a single checkbox. No separate order, no extra email to our team, and no new login.
How it works
- Choose your Indeed campaign for the job, just as you do today.
- Tick “Add ZipRecruiter” on any job that needs more reach.
- Place the order and then we create your campaigns, it’s simple (and quick)!
- Clicks, applications and cost per application show in their own ZipRecruiter view in your analytics portal & can be added to emailed reporting.
Why add a second job site
Indeed reaches a huge audience, but not every candidate is there. ZipRecruiter brings in job seekers who search and apply differently, which helps most with hard to fill roles, locations far from a big city, and openings that have gone quiet on Indeed. Adding it job by job means you only pay for the extra reach where you need it.
Applications still go straight into your own hiring system, so your recruiters work every candidate in one place.
A strong complement to any sourcing strategy
ZipRecruiter is one of the largest job sites in the country, and it reaches job seekers in different places and in different ways than Indeed does:
- The #3 U.S. job site by number of listings, behind only Indeed and LinkedIn, in PitchMeAI’s February 2026 ranking (source).
- The #1 rated job search app on iOS and Android for nine years, based on AppFollow ratings from January 2017 to January 2026, compared with Indeed, LinkedIn, Glassdoor and Monster (source).
- Rated the #1 job site by G2, based on satisfaction ratings in North America as of January 2026 (source).
- Millions of visits every month. Third party traffic estimates put ziprecruiter.com at roughly 11 to 34 million visits a month, depending on the tool (Ahrefs, Instant Domain Search, 2026 job site traffic roundup).
- Ready for AI search. ZipRecruiter launched an app inside ChatGPT in March 2026, one more place job seekers can find openings listed on ZipRecruiter (source).
Pairing ZipRecruiter with Indeed widens your candidate pool without changing how your managers order, and adding it job by job keeps the extra spend focused on the openings that need it.
Getting it turned on
ZipRecruiter is switched on portal by portal. If you do not see the option on your order form yet, contact your Transworld account team and we will add it. New to Transworld? Learn more about our hiring support portals or book a consultation.